Who is Distinctive Chameleon?
I specialize in offering strategic marketing that guides midmarket B2B companies at key turning points to grow, evolve, and stand out. I’ll help you navigate change, growth, or reinvention — whether that means improving lead generation, launching products, entering new markets, or transforming your go-to-market strategy. With deep B2B tech roots and a proven track record, I bring both strategic clarity and hands-on know-how so that you can achieve standout results like these:
100% increase in lead generation in six months
$54 million in new product revenue in 18 months
Multimillion-dollar pipeline growth through sales enablement
Trade show results: 700% above show scan goal for specific offering, 8% of badge scans new prospects, 4.5% of scans for new product launched at the show.
I’m agile, action-oriented, and always focused on what drives impact.
About Elisha Kasinskas
I am an award-winning software and high-tech marketer. I have worked in Marketing, Product Management, Sales, Lead Generation, and Communications in a variety of industries. My broad experience as a corporate marketer for midmarket firms has uniquely skilled me as a true chameleon who adapts to change while delivering results that stand out.
Most recently, I was in the print and mail software industry for fifteen years with BCC Software and Rochester Software Associates (RSA), holding senior positions in marketing and on the executive leadership team of both firms.
I have an RIT MBA and a BS, Marketing from Radford University. I am a frequent moderator for print industry speaking sessions, a blogger, and launched Distinctive Chameleon Marketing in 2024.
Contact Me
Interested in working together? Share a little info and I will be in touch shortly. I can’t wait to hear from you!